Postcards Are Not Rude

Dear Jean,

I find postcards easy to write, send and receive.  Another salesperson who works with me says I’m being rude to contact my clients with “cheap postcards.”  He uses a first-class letter.  Tell me, Jean, do you think I’m being rude?

Reply:

Gee, I hope not.  I still send postcards. With the decline of the written word and the acceleration of e-communication, I think a postcard is a very nice touch. It’s unusual these days and you’re more likely to be remembered by a post card or hand written note.

Unless a customer complains, keep up the good work!

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