I find postcards easy to write, send and receive. Another salesperson who works with me says I’m being rude to contact my clients with “cheap postcards.” He uses a first-class letter. Tell me, Jean, do you think I’m being rude?
Gee, I hope not. I still send postcards. With the decline of the written word and the acceleration of e-communication, I think a postcard is a very nice touch. It’s unusual these days and you’re more likely to be remembered by a post card or hand written note.
Unless a customer complains, keep up the good work!